Friday, January 20, 2012

Move Ahead with Google’s Panda Update



Has your website achieved top search engine page rankings through professional Google SEO India techniques? If yes, then there is something that can run a chill down your spine and all your efforts might get washed out. Google has current rolled out a string of new updates know as Panda. Also known as “Farmer Update” It was mainly produced to weed out all the duplicate content, low quality content websites from the search engine rankings. 
 
Panda has brought havoc to all our marketing efforts, leading to immediate drop in the Google SEO rank. Before the update was launched, individuals made use of competitive keywords along with a certain keyword density which in fact influenced the way Google ranked their sites. However, website owners started becoming gluttonous and made use of rubbish and useless material using the same keywords and density to achieve top rankings. 
 
Since, Google never reviewed the legitimacy of the content; informative content was pushed down to lower page rank. Consequently, there arose a need for an algorithmic update that would put a check upon such fake practices. Google’s Panda update was implemented to penalize the content farms which have pages with little or low quality content and which were created exclusively for the purpose of gaining rankings among search engines.

So, what could you do to make it love your website? Panda searches and loves searches for original content in your site. Search Engine in its endeavor to offer the users with the most apposite results revises its algorithm from time to time and gets rid of sites that are useless. Therefore, to make it love your site, you would require publishing original and informative content on your website. In fact, it would be great if you focus on your target audience instead of the search engines. 
 
Before you can beat it, first thing you got to do is diagnose your website and confirm if the damaged causes to your website is carried out by it and not due to web site owner's negligence. For this, you would require going to the organic section of your Visitors, click Google and you will notice it. Then, check up on the dates when it first made the attack. If your site has witnessed a great decline in traffic, then your site probably might have been victimized by Panda.

Followed by this also keep an eye over web traffic from other search engines like Yahoo and Bing, if your visitors decline happened to other search engine as well then it may be due to their own carelessness and not Panda. Ultimately, you have to remember that there is no immediate way that could help you to emerge out of the after effects of Panda attack and lot of patience, time and efforts are required to get your site to achieve the same level.

Hiring A SEO Company: Essentials To Remember!


Once you have decided to outsource your website search engine optimization, selecting a SEO India can be a tricky task. No doubt, there are endless SEO companies available just a click away from you but the real challenge is to discover a prestigious SEO firm that sets to your requirements amidst all.

Here are few factors to keep in mind when you initiate your hunt:

Explore...

The first thing you need to do is research not on SEO company but SEO! Search and interpret the basics of search engine optimization about which an SEO expert may talk about at your first meet. Arming yourself is the best way to overcome flaws and have a foolproof deal. This will emphatically help you understand that is the SEO India company quoting you a right amount and time-line for the task or just aggravating things. Online SEO tutorials are the best spot to learn enough basics and understand the situations a SEO company can undergo.

Peep into the company management skills...

As the SEO industry is not very old there are no set means and best practices of work execution. It is very important to know how a SEO company India pull off it's work and level of quality it delivers to it's clients. The simplest way to judge the management skills of a firm is to evaluate its customer service. Just notice how soon they respond to your queries, answer your mails or phone calls or see that they are letting you to visit the office?

Consider reviews and proven results...

Every SEO company, no matter large or small, new or old is tend to claim that they offer the best services in the industry. It would be wiser to go with the one that can prove it's success. Evaluating the proofs is not very challenging, just look for the user reviews, testimonials and praises in forums for the company. Else, ask for the clients and their websites whom they have helped to improve the search engine rankings based on specific keywords. A good, experienced SEO company will surely provide you with examples.

Go for a versatile one...

Link building, website designing, website development etc...Opt for a company that not only work but excel in multiple spheres. There are numerous facets of search engine optimization and you should go for a company that can provide you solution from every aspect. Remember! A good SEO firm will atleast aid you with development of keyword optimized content, selection of keywords, acquiring quality links for your site and much more.

Budget matters...

At the end, what matters is your budget. Today, there are ample of companies that offer cheaper to the most costlier services in the market, best would be that you decide your budget first and then look for one that fits in. Reality is that the costliest service provider is not always the best one. On contrary, all cheap SEO service providers are not always reliable. So, best would be to valuate a company's experience and expertise first and then take a final call.

Just remember these elements while you hunt for a best SEO service provider and it is assured that you will land up at a right place.

Twitter Delicious Facebook Digg Stumbleupon Favorites More

 
Design by 3G Logic Infotech Pvt. Ltd. All Rights Reserved