‘SEO India’ is a hugely popular keyword which is asked to the search engines everyday. The results are equally huge. Uncountable websites will appear in the SERPs (Search engine results pages) on this mentioned keyword. And there is one common thing that you will find in almost all these websites – they’ll promise or rather claim your business a higher and better search engine ranking. They may not know who you are or what your business is all about, but they are firm enough to claim a striking success for your website beforehand. While some of them may be true, it is not guaranteed that all are worth their claims. Given this quandary, one question automatically arises in the mind- who should I believe? Who will really prove to be beneficial for me? Most importantly, who will not eat up all my money?
You can easily find answers to all these questions by doing some research and applying some common sense. Read below the most important things to consider before choosing an SEO company India.
• Do they rank well by their own keywords?
You’ll surely skip the service of the laptop specialist whose own laptop is in the junkyard. Similarly, before choosing any SEO specialists make sure the company is ranking well by its own keywords. The keywords by which they are ranking must be immensely competitive, but if they are smart enough to play the golden rules of SEO, they’ll definitely have a better rank. The good companies do have a steady track record of ranking well in the SERPs over the time by their own keywords.
• Are they future ready?
Change is the only permanent thing. Likewise, the Internet is also changing everyday adding newer elements and deleting outdated elements. A good SEO company from India should know what’s happening here, not only today but also in the future. It should have a livewire team of talented SEOs who can quickly adapt to the changes. They should have a robust idea about the future search engine algorithm changes. So, before you avail their services, ask questions. Ask how much experience they have. Do your own research about their service, experience and expertise. Know how they’ll take your business in the future in the realm of a changing Web.
• Are they ethical?
Once you are sure the SEO Company is fair enough, it’s time to double check the authenticity of its claims. The point is to find out what are their main SEO tactics. Be sure that the company uses ethical and legitimate SEO practices for ranking websites to the top. There are service providers who’ll bring your website at the top level quickly. While you may feel happy about such wonderful service, the chances are your happiness will be short-lived. Never believe those who seem to be too good. An honest and experienced SEO company will never claim to bring your website at the top level quickly. The truth is ‘no one can guarantee a number one ranking on Google’. So, it definitely needs time and effort before the result surfaces. Don’t be afraid to send them a set of questions asking how they will get your website to the top order. If they reply with thoughtful answers without putting a clue to any unethical elements (IP cloaking, dummy redirects, duplicate content, keyword stuffing etc., and more) the good news is you are surely in the safe hands.
• Are they really experienced?
As mentioned earlier, check out their experience because experience matters a lot. If they are serving their previous clients happily, they are sure to serve you happily as well. Check out the testimonial or take a note of the clients whom they served previously. If possible, contact the clients directly to get a better idea about the SEO company. A good SEO service provider works for clients who keep coming back to them without looking for any other choice. This is a common sense. Take it seriously.
• Are their plans clear?
Again, a good company providing SEO services from India analyses your business in depth before landing on the field. It will give you a detailed, comprehensive plan quoting all necessary services which it thinks you need the most. It will also give you an elaborative understanding of the expected amount of its service. While doing that, the company shouldn’t be tricky enough to play under the blanket meaning there should not be any hidden costs to haunt you later. Be sure about what you need to pay and what you need not.
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